I didn’t mention this in the buttercream entry, but my own mixed feelings about buttercreams reminded me that, for several years, buttercream has been quite the source of controversy in the nation’s capital.
The culprit is DC bakery CakeLove, which was created by the semi-famous lawyer-turned-baker Warren Brown. CakeLove started out as a single bakery and now has several bakery/cafes in the DC area. Its success launched Brown’s culinary career on a tide of cake layers, filling, and buttercream, eventually landing him a spot on HGTV’s lineup of celebrity chefs.
CakeLove founded its reputation on making cakes the old fashioned way—with butter, sugar, eggs, flour, and no preservatives or artificial flavors. Brown is a devotee of buttercream frosting, and the bakery has developed an array of flavors, from chocolate to toffee.
From conversations I’ve had with local DCites and from my online media perusals, I’ve found that CakeLove is a subject fraught with controversy that rivals that of the Barack-Hillary primary campaign. Some people love CakeLove with a passion, but others think their cakes are dry, the buttercream is oily and tasteless, and that the whole thing is a media sensation founded on slick marketing.